Ramya Venkat Parekh serves as the Executive Strategy Director for Accenture Song. Accenture Song accelerates growth and value for their clients through sustained customer relevance. Their capabilities span ideation to execution; growth product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content, and channel orchestration. Ramya uses the power of integrated marketing to strengthen the conversations between consumers and brands. Ramya is also an adjunct professor of Integrated Marketing Communications at Northwestern University Medill School. In her previous roles, she served as VP, Global Planning for BBDO Worldwide and VP, Planning Director of Proximity Worldwide. She also worked in strategic planning for Leo Burnett. She attended the International School of Choueifat. She earned her MS in Integrated Marketing Communications at Northwestern University and her bachelor’s degree in marketing management from Syracuse University Martin J. Whitman School of Management.